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MSc International Marketing's Sales Challenge event

Published on 26 March 2018

170 students of the MSc International Marketing & Business Development spent two days in March on the Sales Challenge: a true test of their skills in sales development through a realistic simulation.

The fact that partner companies take part in this challenge (Akka technologies, Mondelez, Hilti, Page Personnel, ViiBE in Paris; Auchan, Agap2, Akka Technologies, Frost & Sullivan, Hilti, Izicap, Page Personnel, Poolstar in Sophia) and the way it is organised enables students to find out about new companies and experiment with sales and commercial techniques over a wide range of different activity sectors in companies of varying sizes: start-ups, SMEs, big groups - and of course to test their skills in a highly realistic sales simulation. 

For participating companies, the challenge is an original way of promoting their brand and careers in sales and business development. These companies also have direct access to final-year students who are well qualified and interested in sales – and can test them “in situ”. 

For more information, contact Peter Spier, director of the MSc International Marketing & Business Development, Sophia Antipolis.




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