Amazon Campus Challenge provides a one-of-a-kind entrepreneurial experience in e-business and is reserved for students at the master’s level. The objective is to help a very small enterprise (VSE) or small or medium-sized enterprise (SME) launch online sales through Amazon Marketplace. From October to June, the student-groups work together with the company, completely independent of Amazon. The task is to define and set up an efficient and sustainable e-business strategy for the company, over a period of just four months.
In the beginning of the process two teams from SKEMA were selected for the final round out of over one hundred teams. They performed well and bagged the fourth and fifth place, encouraged by Héloïse Traisnel and Graciella Badaire, the SKEMA graduates who won the competition last year.
Congratulations to the “D’Connect” team, comprising Nathalie Godard and Fatima Beladassi (Executive Mastère Spécialisé Manager Marketing Data and E-Commerce), and the “Bee” team with Hugo Audoire (two-year MSc) and a student from ESCP Europe.
“Along with Anne Healy from the Career Centre, we are extremely happy with this result. It is especially great to see the Executive MS Manager Marketing Data and E-Commerce (MDCE in French) team in the finals, even though this is the first time they participated. Héloïse and Graciella (SKEMA students who won last year) also attended this grand final. We took the opportunity to talk to each other and compile a list of best practices which will be presented to the SKEMA student teams for the 2019-2020 challenge,” said Jean-François Detout, programme director of MS MDCE, Digitalisation Academy.
To find out more, contact Anne Healy, SKEMA Career Centre.