For the fourth consecutive year, the consulting company HEADway has published in the Figaro Etudiant the ranking of personalities and establishments in higher education that are the most influential on Twitter. SKEMA (along with ESSEC) comes top of the most influential French business schools on the social network that has 336 million active users per month (first trimester 2018).
SKEMA comes top in the business schools category and second in the general ranking (business schools, engineering schools and universities).
This ranking is a particularly interesting indicator of influence: Twitter has become an essential communication tool for higher education establishments. SKEMA’s influence on Twitter has increased by 18% since 2016.
So, thank you and congratulations to our great SKEMA community on Twitter. Join us here - @skema_bs