MASTER OF SCIENCEDigital Marketing





Career opport​unities 

Web marketer, SEM manager, account manager, project manager, product marketing manager, communication manager, consultant in digital marketing, media planner, web analyst, traffic manager, community manager, quality and sales manager, business developer, on-line marketing director, e-commerce director, affiliation and partnership manager. 

This programme cuts  across many domains (communication, marketing, project management, sustainable development, web-site and mobile graphic design, brand and product management…) with expertise in new technologies, social networks and community management, web and mobile marketing, as well as SEO, SEM, RTB.

In all sectors, graduates of the programme manage new product launches, services, events and franchises; they also manage and develop corporate and business websites.


MSc employment s​​urvey

Our latest employment survey​ found that graduates of the MSc Digital Marketing have a 100% net employment rate (at six months). Average salary: €42k. Forty-four per cent work outside of their home country.


Partner companies 

IBM, PMI (Project Management Institute), Schneider Electric, Amadeus, Dow AgroSciences, Altran, Nike, Areco, Convers, Luxottica, Chambers of Commerce, Opera of Nice, Arion Laboratories, Synertal, Genevrier Laboratories, Euro-Aptitudes, Nice Airport, Beepeers, Microgine, Azuriel, RTE Technologies, So​phiaNet, Brown Brother Harriman, Goodyear, L'Oreal 

Some recent graduate examples include: marketing managers at L’Oreal and Elisabeth Arden; communication manager at Nike; relationship management analyst at Brown Brother Harriman; marketing and communication manager at the Yachting Club of Monaco; financial project manager at Lenovo; sales director- ‘Univers’ at Decathlon; sales manager at Microsoft; event project manager at the Martinez Palace Hotel (Cannes); radio media planner at Lagardere Advertising; web-master at the Nice Cote d’Azur airport; quality and marketing manager at BMW (Cannes, France); marketing coordinator at Porsche; research marketing and pricing manager at Goodyear; e-marketing project manager at Canal +; project manager - European websites at Sony Europe; project manager - European websites at Oracle Toronto, Canada; sales manager at Danone; marketing manager at the Hong Kong Trade Development Council - Shanghai Branch Office China..

Why choose SKEMA?
At the top of French and international rankings SEE RANKINGS
A global business school SEE SKEMA NEWS
A wide range of programmes COMPARE