Breadcrumb Home Professors Professors Anastasia STATHOPOULOU Professor anastasia.stathopoulou@skema.edu Download resume Image Academy Transformation Research center Marketing Interactions Location Sophia Antipolis Discipline Marketing Career Publications Previous Next Peer-reviewed journal articles SHUKLA, P., ROSENDO-RIOS, V., DUBOIS, D., VALETTE-FLORENCE, P. and STATHOPOULOU, A. (2025). Luxury: Where Next? Psychology and Marketing. BALABANIS, G., STATHOPOULOU, A. and BALABANIS, J. (2025). Cultural Influences on Privacy Calculus in Loyalty Programs: An Analysis of Individual and National-Level Cultural Values. Journal of International Marketing, 33(1), pp. 17-36. KEESAL, C., STATHOPOULOU, A. and GADZINSKI, G. (2025). Privacy perceptions and the role of countermeasures on the usage of in-app commerce. Behavior and Information Technology, pp. 1-24. BALABANIS, G., STATHOPOULOU, A. and CHEN, X. (2024). A cross-cultural examination of sustainable luxury consumption: a comparative study of social norms, self-control and future orientation in the UK and China. International Marketing Review, 41(6), pp. 1270-1299. STATHOPOULOU, A., KREUZER, M. and FRISENBERG, C. (2024). Is social media B2B engagement driven by impression management strategies? Understanding corporate-driven versus individual-driven LinkedIn profiles. Industrial Marketing Management, 121, pp. 55-73. BOUKIS, A., CHRISTODOULIDES, G., SEMAAN, R. and STATHOPOULOU, A. (2024). What drives consumers towards shared luxury services? A comparison of sequential versus simultaneous sharing. Journal of Business Research, 177, pp. 114634. MICHEL, G., STATHOPOULOU, A. and VALETTE-FLORENCE, P. (2022). Luxury is still alive and well: A spotlight on its multifaceted components. Journal of Business Research, 153, pp. 276-284. STATHOPOULOU, A., QUANSAH, T.K. and BALABANIS, G. (2022). The Blinding Effects of Team Identification on Sports Corruption: Cross-Cultural Evidence from Sub-Saharan African Countries. Journal of Business Ethics, 179(2), pp. 511-529. BALABANIS, G. and STATHOPOULOU, A. (2021). The price of social status desire and public self-consciousness in luxury consumption. Journal of Business Research, 123, pp. 463-475. STATHOPOULOU, A. and BALABANIS, G. (2019). The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption. Journal of Business Research, 102, pp. 298-312. STATHOPOULOU, A., SIAMAGKA, N.T. and CHRISTODOULIDES, G. (2019). A multi-stakeholder view of social media as a supporting tool in higher education: An educator–student perspective. European Management Journal, 37(4), pp. 421-431. BALABANIS, G., STATHOPOULOU, A. and QIAO, J. (2019). Favoritism Toward Foreign and Domestic Brands: A Comparison of Different Theoretical Explanations. Journal of International Marketing, 27(2). STATHOPOULOU, A., BOREL, L., CHRISTODOULIDES, G. and WEST, D. (2017). Consumer Branded #Hashtag Engagement: Can Creativity in TV Advertising Influence Hashtag Engagement? Psychology and Marketing, 34(4), pp. 448-462. STATHOPOULOU, A. and BALABANIS, G. (2016). The effects of loyalty programs on customer satisfaction, trust, and loyalty toward high- and low-end fashion retailers. Journal of Business Research, 69(12), pp. 5801-5808. CHATZIDAKIS, A., KASTANAKIS, M. and STATHOPOULOU, A. (2016). Socio-Cognitive Determinants of Consumers’ Support for the Fair Trade Movement. Journal of Business Ethics, 133(1), pp. 95-109.