Margherita Pagani is associate dean, SKEMA AI School for Business and full professor Ph.D. HDR of digital and artificial intelligence in marketing at SKEMA Business School in Paris. She has a Ph.D. in Management and the HDR ("Habilitation à Diriger des Recherches"), MSc in Business Administration from Bocconi University, and professional certificates in data and
modelling in engineering science and business from Massachusetts Institute of Technology.