Courses by semester and credits
Semester 1, at Ferrières - 30 credits
Opening Seminar Ferrières : Collective Intelligence & Collaboration
Communication & Positive Leadership for Hospitality Entrepreneurs
Revenue Management: Distribution & Sales Strategy
Quality Management including Crisis and Disaster Strategies / Geopolitics
Leading & Managing Teams, Organisational Behaviour
Career Summit
Introduction to Facilities and Real Estate Management
Agile Project Management
Advanced Global Project Management
Digital Marketing in Tourism & Hospitality
CRM in Tourism & Hospitality
Technology and Technological Convergence
Piloting and Controlling Performance: Corporate and Project Finance, Management Control & KPI for Luxury Hotels
Electives (choose one)
Food & Wine Pairing and Promotion (optional WSET1 certificate)
Advanced Restaurant Management (case study)
Events Design and Promotion (project)
Employer Brand
Hospitality & Revenue Business Game
Wineyard Management Case Study
Semester 2, at SKEMA - 30 credits
Innovative Business Models in the Luxury Industry
Career Management
Big Data & Hospitality Analytics
Digital Transformation and Change
Advanced Brand Management
Advanced Global Strategy and Management of Innovation
Sustainability & Ethics in Hospitality
Contract Negotiation
Case study in luxury hospitality (+study trip)
Ferrières Development Centre
Research Writing
Electives (choose two)
Health & Wellness Management / Luxury Resort
Corporate Finance (online course)
Management Principles and Practices (online course)
Quality of Life at Work (online course)
Information Design for Presentations
Artificial Intelligence for Business (with MS PowerApp)
Dissertation, 30 credits
TOTAL credits (courses: 60 + thesis: 30):
90
These details are for information only and may be changed by the school without prior notice.
