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MSc International Strategy partners with Digimind

Published on 13 June 2019

The MSc International Strategy and Influence has struck a partnership deal with Digimind. Digimind is a global social media monitoring and competitive intelligence company that provides information on businesses' standing in the market.

Digimind is based in New York, Paris, Singapore, Grenoble and Rabat and serves more than 600 customers worldwide.

(photo: Christophe Bisson and Aurélien Blaha) 

The partnership focuses on helping students hone their skills by utilising Digimind's software solutions as of the next academic year.

Students pursuing the MSc International Strategy and Influence will first receive training from Digimind consultants on the company’s business intelligence and social media tools. This will enable them to use these tools throughout their course, especially during their research projects. 

Christophe Bisson, head of the MSc International Strategy and Influence, is excited about the partnership. “This partnership with Digimind will strengthen our programme and the skills of our graduates in the job market," he said.

Aurélien Blaha, chief marketing officer at Digimind, said: "SKEMA’s MSc International Strategy and Influence programme trains international experts of the economic intelligence of tomorrow. In the time of AI, it is essential that these future experts benefit from the most advanced digital skills, and Digimind is particularly proud to contribute."

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