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BBA on the Brazil campus: Welcome Week

Published on 17 March 2020

Classes for the 36 new Global BBA students at the Belo Horizonte campus started on 3 February. After the inaugural lesson, the students got to enjoy a special Welcome Week.

​Our 20 third-semester students in Brazil welcomed their 36 new peers on their first day at SKEMA. This semester, the BBA programme in Belo is also welcoming eight international students, bringing the total number of BBA students on campus to 64.

During the inaugural lesson, Genevieve Poulingue, the dean of the campus, presented the upcoming activities and the school’s mission: “Be ready to seize every opportunity in your multicultural learning path at SKEMA. We aim to prepare you to understand, tackle and have an impact on the global objectives of this century.”

Next, Yan Grasseli, the director of the BBA in Global Management at the Sophia Antipolis campus, wished them every success and encouraged them to make their time at SKEMA “the best journey of their lives.”

Priscila Malaguti, academic director of the BBA programme on the Belo Horizonte campus, presented the academic news and introduced the professors present at the inaugural lesson (Fischer Stefan, Hercules Neves, Max Cirino, Mario Teixeira, Luiza Coelho and Paulo de Castro).


Welcome Week

A number of activities had been organised over a five-day period to help the students with their integration and teach them something in the process: a business game, an introduction to the SKEMA platforms (K2, YEP and Schoolarvox) and lessons in the language lab, a talk on “Doing Business in Brazil and France” by Professor Mario Marques. It also included a conference by Professor Eugenio Diniz on globalisation (to which the students’ parents were also invited), a SKEMA Social Ventures Lab workshop by Paulo de Castro and Dennys Rossetto, and a visit to Raja Valley (an important player in Belo Horizonte’s innovation and entrepreneurship ecosystem). A workshop on artificial intelligence, and a talk about anxiety (and how to control it) delivered by Doctor Heloise Delavenne was also organised.

Find out more about SKEMA’s Global BBA


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