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Brazil campus students at famous football club to meet innovation manager

Published on 23 May 2023

On a visit to Clube Atlético Mineiro, SKEMA Brazil students attend a lecture with the club's innovation manager. Innovation doesn't have to be limited to technology-related areas.

Professor Igor Dias took fourth-year BBA Brazilian students to visit the headquarters of Clube Atlético Mineiro, a local soccer team as part of the AI for Business course. 

The visit gave students insight into innovation in the world of sport.

The students were received by Atlético's innovation manager, Débora Saldanha, who prepared a class on the subject. She covered everything from how the team sees and works with innovation to how it develops projects.

Débora also showed proposals related to the metaverse and the world of gaming. This visit was an opportunity for SKEMA students to expand their vision of innovation and gain new perspectives.


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